Electric Hair Clipper and Trimmer Market Outlook

The global electric hair clipper and trimmer market is projected to reach USD 1.9 billion by 2035, with a compound annual growth rate (CAGR) of 5.2% from 2025 to 2035. The ongoing trend of personal grooming and hygiene is a key growth factor driving demand for electric hair clippers and trimmers. As consumers increasingly seek convenient, efficient, and user-friendly grooming solutions, the market is witnessing robust innovations in product features and designs. Furthermore, the rise of social media influencers sharing grooming tips is spurring interest in personal styling tools, propelling market growth. The growing emphasis on self-care and grooming routines in both personal and professional settings further enhances the demand for these products across diverse demographics.

Growth Factor of the Market

The electric hair clipper and trimmer market is experiencing substantial growth due to various factors that cater to the evolving needs of consumers. One of the significant growth drivers is the increasing awareness of personal grooming and self-image among both men and women. In recent years, there has been a cultural shift that prioritizes aesthetics, leading individuals to invest more in grooming products. Additionally, advancements in technology have enabled manufacturers to develop more sophisticated and user-friendly products, including those with ergonomic designs and adjustable settings that enhance the trimming experience. Furthermore, the rapid proliferation of e-commerce platforms has made these products more accessible to consumers globally, allowing for greater market penetration. The growing trend of DIY haircuts and styles, particularly in urban areas, has also fostered a greater demand for electric clippers and trimmers. Lastly, increased disposable income in emerging economies is further propelling market growth as more consumers explore grooming options.

Key Highlights of the Market

• The global electric hair clipper and trimmer market is projected to grow at a CAGR of 5.2% from 2025 to 2035.
• Technological advancements have led to innovative product features that enhance user convenience.
• Growing awareness of personal grooming is driving demand among diverse demographics.
• The rise of e-commerce platforms has improved product accessibility for consumers worldwide.
• Increased disposable income in emerging markets supports market expansion and consumer spending.

By Product Type

Corded Clippers:

Corded clippers are known for their consistent power supply and are often favored by professional barbers and stylists for their reliability during prolonged use. These clippers typically feature more powerful motors that can handle thicker hair types and offer superior performance compared to their cordless counterparts. The absence of battery limitations enables users to achieve precise haircuts without interruptions. However, the restricted mobility due to the cord can be a drawback for some users. Nevertheless, corded clippers remain a popular choice within professional salons, where continuous operation is essential. The market for corded clippers continues to thrive, driven by the demand for high-quality grooming solutions that cater to professional needs.

Cordless Clippers:

Cordless clippers have gained immense popularity due to their ease of use and portability. These devices offer the freedom to move around without being tethered to a power outlet, making them an ideal choice for home users and professionals alike. With advancements in battery technology, today's cordless clippers can provide prolonged usage times, often with quick recharge capabilities that enhance user convenience. The lightweight design and ergonomic features further contribute to their appeal, allowing for comfortable handling during grooming sessions. As more consumers shift towards DIY grooming, the demand for cordless clippers is expected to rise significantly, making this segment a driving force in the market.

Corded Trimmers:

Cordless Trimmers:

All-in-One Clippers & Trimmers:

By Application

Professional Use:

Personal Use:

By Distribution Channel

Online Retailers:

Offline Retailers:

Specialty Stores:

Others:

By Blade Type

Stainless Steel Blades:

Ceramic Blades:

Titanium Blades:

Others:

By Region

In Europe, the market is also witnessing growth, albeit at a slightly slower pace compared to North America, with an expected market share of around 25% by 2035. The rising popularity of professional grooming services and a strong tradition of personal grooming contribute to the steady demand for electric hair clippers and trimmers in this region. Meanwhile, the Asia Pacific region is set to emerge as a high-growth market, driven by increasing disposable income and urbanization, contributing to a projected market share of 30% by 2035. As grooming practices become more mainstream in countries like China and India, the electric hair clipper and trimmer market is expected to flourish.

Opportunities

Threats

Competitor Outlook

• Philips
• Wahl Clipper Corporation
• Andis Company
• Panasonic Corporation
• Remington Products
• Conair Corporation
• Braun GmbH
• Oster Professional Products
• Xiaomi Corporation
• BaByliss Pro
• Moser
• Hatteker
• Sminiker Professional
• Kemei
• Surker