Hosiery Women and Men Sales Market Outlook

The global hosiery market is projected to reach approximately USD 50 billion by 2035, exhibiting a compound annual growth rate (CAGR) of around 5% during the forecast period from 2025 to 2035. The growth of this market is primarily driven by increasing consumer demand for fashionable and functional hosiery products, advancements in textile technology, and a rising inclination towards online shopping. As lifestyles become increasingly casual, the versatility of hosiery products, including their incorporation into both formal and casual wear, has contributed to a surge in market consumption. Additionally, the rising awareness of health benefits associated with products such as compression garments has further fueled demand, especially among active individuals and professionals who prioritize comfort and support.

Growth Factor of the Market

Several growth factors are contributing to the expansion of the hosiery market. First, the ongoing trend of athleisure, which combines athletic and leisurewear, has escalated the popularity of various hosiery products, particularly leggings and compression garments, among consumers seeking comfort without sacrificing style. Second, technological innovations in fabric manufacturing have resulted in high-performance hosiery that enhances durability and comfort, appealing to a broader audience. Third, the increasing participation of women in the workforce has led to a heightened demand for stylish and versatile hosiery suitable for both work and leisure, thus driving sales. Fourth, the global push towards sustainable fashion is creating opportunities for manufacturers to innovate with eco-friendly materials, catering to environmentally conscious consumers. Furthermore, the rapid growth of e-commerce platforms has facilitated easier access to a wider range of hosiery products, allowing consumers to shop at their convenience, which is crucial in today's fast-paced environment.

Key Highlights of the Market

• The global hosiery market is expected to grow significantly due to rising demand for stylish and functional products.
• Technological advancements in fabrics have improved comfort, durability, and performance.
• The athleisure trend is notably increasing the popularity of leggings and socks.
• Health considerations, such as compression wear, have driven demand, especially among fitness enthusiasts.
• Online shopping continues to grow, allowing for broader access to a variety of hosiery products.

By Product Type

Socks:

Socks represent one of the most extensively used hosiery products across various demographics, including men, women, and children. The demand for socks has witnessed significant growth due to the increasing trend of athletic activities and casual wear. Brands are continuously innovating with designs and materials to cater to diverse consumer preferences, offering options like moisture-wicking, breathable fabrics, and stylish designs that appeal to younger consumers. Additionally, the rise of e-commerce has made it easier for consumers to find specialized socks, such as those designed for running or other sports, which further enhances market growth.

Tights:

Tights are increasingly popular, especially among women, as they are versatile and can be worn for various occasions, from casual outings to formal events. The fashion industry has embraced tights as a staple accessory, and advancements in fabric technology have led to the development of various styles, including high-waisted, shaping, and patterned tights. Furthermore, the growing acceptance of tights as a fashionable alternative to traditional legwear has contributed to their rising popularity. Retailers are now offering a wider range of sizes and styles, which further enhances accessibility for consumers, thereby driving sales in this segment.

Stockings:

Leggings:

Compression Garments:

By Application

Men:

Women:

Kids:

By Distribution Channel

Online Stores:

Specialty Stores:

Department Stores:

Supermarkets/Hypermarkets:

Others:

By Material Type

Nylon:

Cotton:

Wool:

Silk:

Synthetic:

By Region

The global hosiery market is segmented into several key regions, each exhibiting unique growth patterns and consumer behaviors. North America currently holds a significant share of the market, valued at approximately USD 15 billion in 2023, with a projected CAGR of 4% from 2025 to 2035. Factors such as the increasing popularity of athleisure, combined with a wide array of retail options, contribute to the heightened demand for hosiery products in this region. Moreover, the growing awareness of health-related benefits associated with compression garments is creating new opportunities for growth among health-conscious consumers in North America.

Europe follows closely, with a market valuation of around USD 12 billion in 2023. The region is characterized by a strong fashion culture, which influences the demand for hosiery products. The emergence of eco-friendly and sustainable hosiery brands is also gaining traction among European consumers, leading to a rise in demand for organic and recycled materials. Meanwhile, the Asia Pacific region is rapidly expanding, projected to reach approximately USD 10 billion by 2035, driven by increasing disposable incomes and changing fashion trends. The market in Asia Pacific is expected to grow at the highest CAGR of 6% during the forecast period, as manufacturers cater to the growing demand for stylish and functional hosiery products.

Opportunities

The hosiery market presents numerous opportunities for growth, particularly in the realm of sustainable fashion. As consumers become increasingly environmentally conscious, there is a rising demand for eco-friendly hosiery made from organic and recycled materials. Brands that prioritize sustainability in their production processes can capture a dedicated customer base seeking to make more responsible purchasing decisions. This trend not only aligns with global efforts to reduce waste and promote responsible consumption, but it also allows companies to differentiate themselves in a competitive market, creating a unique selling proposition that can enhance their brand image.

Additionally, the integration of technology into hosiery products presents another vast opportunity for innovation. Manufacturers can explore smart textiles that provide added benefits such as temperature regulation, moisture control, and even health monitoring features. This technological advancement not only attracts tech-savvy consumers but also meets the growing demand for functionality and performance in clothing. By blending fashion with technology, hosiery brands can create unique products that enhance the overall consumer experience, thereby driving sales and expanding their market reach.

Threats

Competitor Outlook

• Hanesbrands Inc.
• Wolford AG
• Calzedonia S.p.A.
• Jockey International, Inc.
• Spanx, Inc.
• Gold Toe Brands, Inc.
• Commando
• FitFlop
• Berkshire Hathaway Inc.
• Falke KGaA
• Adidas AG
• Puma SE
• Uniqlo Co., Ltd.
• Reebok International Ltd.
• Victoria's Secret, Inc.

The competitive landscape of the hosiery market is characterized by a mix of established brands and emerging players, each vying for consumer attention through innovative product offerings and tailored marketing strategies. Major companies like Hanesbrands Inc. and Calzedonia S.p.A. dominate the market with a comprehensive range of products encompassing various styles and functionalities. These brands leverage extensive distribution networks and strong brand recognition to maintain their competitive edge. Continuous investments in research and development also enable them to innovate and respond rapidly to evolving consumer trends, which is vital in the dynamic fashion industry.

In addition to the dominance of large players, niche brands are carving out their own market segments by targeting specific consumer needs, such as sustainability and performance. Companies like Wolford AG and Spanx, Inc. are known for their premium offerings and commitment to quality, which resonate with discerning consumers willing to invest in high-end hosiery. These brands often utilize unique marketing campaigns that highlight their brand values, thereby building strong connections with their target audiences. By focusing on quality and distinctiveness, these players are effectively competing against larger companies and gaining market share.

The hosiery market is also witnessing an influx of online retailers that capitalize on the growing trend of e-commerce shopping. Brands such as Commando and FitFlop are leveraging digital platforms to reach consumers directly, enhancing accessibility and convenience. These online players often implement innovative marketing strategies, including influencer partnerships and social media campaigns, to create brand awareness and drive sales. As the market continues to evolve, the competition between traditional retailers and emerging online brands will likely shape the future landscape of the hosiery industry, emphasizing the importance of adaptability and innovation.